Chronicle 2021
2021 has brought us despair, joy, despair and joy again. A virus has taunted us, disturbed us and made us realise that we do not always have power over our own lives. A rude awakening, but at the same time this virus has brought out a fighting spirit in many of us to really learn to live with it and at the same time build a life that can and will still move forward in this jungle of different virus variants that are constantly emerging. Humans are world champions at adapting and finding ways past messy places, so even now despite being challenged in cubes by these myriad virus variants. We are going to get through and out the other side. Let's do it together.
We had a plan going into 2021, an exciting plan.
It looked like this:
- Victory over Covid
- Giving our clientseven better service
- Start an IT business for our own and customers' system development - Added.digital
- Start a PR agency to help our clientswith marketing - Added.digital
- Start a growth agency based on elite sport and entrepreneurship - Gigi Day
- Open up a business in Gothenburg - Saldo Gothenburg
- Attract a whole bunch of awesome new coaches/consultants
- Have fun
The plan held except for the Covid thing.
But otherwise, we're keeping up with the wills and plans for the future that are in our heads.
Added.digital
This really is the future. A bunch of 90s. This much-maligned lazy ingrate group of people, or...
...this is not true. Added.digital is the absolute opposite of all prejudices. Extremely driven and extremely structured. This bunch are creative and creative and come up with great IT and marketing solutions that really add value for everyone. New doors have been slammed into our world that will change the future of our clients with a big plus.
Gigi Day
Life is about people, as it is people who develop, create and grow. Gigi Day refines this and creates greater growth in our clients' companies. Elite sports and business development in a unique combination. Carl Elfgren Nyström, who has been an elite football player all his life, together with Saldo's coaches with a strong knowledge of business development, have combined this in a joint tool that lifts you as a person and creates growth in your company. Very exciting.
{{cta}}
Saldo Gothenburg
Putting Saldo on the map of our old hometown of Gothenburg feels right into my soul. Incredibly inspiring and to follow dear GAIS on the green meadows regardless of division makes life even more beautiful. 😊
We've put a lot of effort into creating a broader offer towards our clients, that's important and that's the future. We love the future, it's fresh, it's interesting, it gives us curiosity and it hasn't happened yet. Without the future there is no excitement, no hope and no desire. It is the future that drives us forward.
There are three things we work on every day that make our lives brighter:
- Take a step forward every day, always.
- The more digital you become, the more personal you need to be
- We don't like bookkeeping, that's why we've dedicated our lives to changing our industry
Why are we doing this?
We believe in running businesses with others because that's when we develop the most and we all have a much more enjoyable life on this journey. We believe in learning from others, but strong belief in our own inner selves and how we ourselves wish to look, act and develop. That's when, in our view, you yourself become a strong shining star in the sky. We want to inspire, tease and disrupt our surroundings, co-workers, clients, our industry and other industries to create something unique, good and rewarding for their clients. We want to create a place, a thought for every single person who is on and near our journey to really feel a drive and pride in themselves.
We have a plan for 2022, and we can't wait to make it a reality.
Join us because you are part of us. 😊
Mattias Segerbrand
Creative leader
0708-30 34 20